“People don’t understand the scale of the opportunity. The company brings in roughly $10 million annually in revenue, and many of her two dozen workers get paid more than the average farmer her total corporate payroll exceeds $1 million a year.
Its only cash crop now is attention, and Adams’s business out-earns most American farms. The team flies a flag showing what they call her “signature pose.” Her team recorded her lying in fresh concrete for a TikTok video, next to her employees' handprints.